location data - AirSage Blog

The Benefits Of Mobile Data Analytics

Your product is the lifeblood of your company. As a business owner, entrepreneur, or product manager, you understand the importance of perfection. Companies must understand their mobile analytics and what they indicate in

Trip Matrix

What Is An Origin-Destination (O-D) Trip Matrix

Origin-Destination (O-D) trip matrices have traditionally been prepared through a combination of roadside interviews and the application of both trip-end and gravity models, followed by matrix prediction models. This approach also incorporates evidence

location data

How Does Mobile Location Data Help Transportation Planners?

A large role of a transportation planner is to understand and explain how people move around today and forecast how they will move around in the future. And, equally as important, attempt to

location data

How Important Is Data Quality In Location Data?

You're probably aware of how critical it is to back-up your marketing decisions with data. However, you may be unaware that the quality of the data can make or break the success of

Spatial data

How Does Spatial Data Work?

Spatial data is any type of data that refers to a specific geographical area or location, either directly or indirectly. Spatial data, also known as geospatial data or geographic information, can numerically represent

location data

What Makes Location Intelligence so Attractive for Transportation Engineers and Planners?

The global economic situation gets intense, and organizations look for innovative solutions to enhance the process of business development. The transportation industry is reflecting on how data insights can remove these constraints and, instead, apply them to business transformation.

Transportation Industry

AirSage releases an enhancement to its self-service Nationwide Trip Matrix (NWTM) Platform.